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"Paraiso Secreto" VR Experience
Role
Technical Lead
Project type
VR, Immersive
Tools
Unreal Engine, HTC Vive Pro, Leap Motion, DMX
Client
Corona Mexico, W+K Amsterdam
This project integrated live theatre and physical effects with cutting edge VR technology and real-time rendering.
An Exclusive Party at Casa Corona with Multiple Themed Rooms
Secret Location-Based Interactive VR Experience
3,000 people over 6 nights
887M social media impressions
To achieve the optimum levels of intrigue, no one invited was told there was a VR experience. The team created a hidden portal into the VR area through a Corona vending machine.
A key challenge for the team to overcome was how to apply the VR equipment without detracting from the overall experience. By bringing live-theatre into the mix the team were able to blur the lines between the physical and the virtual.
I was responsible for the research, design and technical setup of the room-scale VR layout and integration of physical effects such as wind, heat and fog with the virtual game-engine elements.
