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M&Ms - Real-Time Brand / IP Characters
Role
Lead Technical Artist
Project type
Live Broadcast, Social Media Content, Commercials
Clients
M&Ms
As Lead Technical Artist across a variety of projects I integrated real-time VFX techniques, motion capture and Virtual Production to bring to life brand mascots for clients including M&Ms.
We used motion capture and real-time rendering to significantly increase the output and shorten the delivery time of CG content compared to traditional workflows.
The unique anatomy of the characters (they don't have a separate head and body) presented unique challenges to motion capture retargeting from our performers.
Through these projects I developed a deep understanding of the specialist skills and pipeline required to develop a CG character for both real-time and traditional animation: modelling, rigging, look development, animation and rendering.
